I'm a Creative Director and multidisciplinary designer who brings strategy, storytelling, and design together to build brands that actually connect. I thrive where ideation meets execution — leading teams, building systems, and making work that moves people.
ABOUT — HOW I WORK
How I work
Good creative happens in the quiet moments, when people feel safe enough to try something they've never tried before. My job is to build that environment, one where bold decisions feel possible because the team knows where they're going and trusts that someone has their back.
Creative leads are more data-driven than most people expect. Strategy isn't instinct dressed up in a mood board. It's informed, adjusted, and accountable. The creative follows the numbers, and the numbers shape the creative.
The bar is simple: a brand so integrated into the experience that you stop noticing it's there.
ABOUT — WHAT I'M LOOKING FOR
What I'm looking for next
I'm seeking a creative role where I can lead with both vision and craft, building teams, shaping brand voice, and driving work that connects with real people.
My background spans brand strategy, video and photo production, digital campaigns, email design, website wire framing and full creative team leadership, giving me a strong foundation to thrive across industries from healthcare and education to consumer brands, tech, retail, and beyond. What excites me most is finding an organization ready to invest in creative as a growth driver, and building the culture, systems, and storytelling to make that happen.
ABOUT — Experience
Creative Director
August 2025
Evidence In Motion
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Lead and mentor a multidisciplinary creative team in producing websites, advertisements, brochures, social media graphics, email campaigns, and experiential marketing materials.
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Facilitate and direct photo and video shoots for university partners to capture high-quality creative assets.
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Launch creative strategy and execution for 25 university partner programs, driving cohesive storytelling and brand impact.
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Oversee the full creative process from concept to production, ensuring on-time delivery and alignment with strategic goals.
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Define and evolve brand identity systems across EIM and university partner brands to ensure clarity, consistency, and creative excellence.
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Develop and execute comprehensive creative packages for new program launches in collaboration with university partners.
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Establish and optimize creative workflows and processes to scale output and improve efficiency.
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Partner with marketing to connect creative efforts with measurable performance metrics and lead generation.
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Conduct regular one-on-one reviews to guide, mentor, and develop a seven person creative team.
Creative Team Lead
January 2022 - August 2025
Evidence In Motion
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Led a multidisciplinary creative team in producing websites, advertisements, brochures, social media graphics, emails, and experiential marketing materials.
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Maintained EIM and university partner brand integrity through cohesive, high-quality design execution.
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Developed comprehensive creative packages to launch and promote new university programs.
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Provided ongoing creative strategy and support through all campaign lifecycle stages.
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Oversaw the full design process from concept to production, ensuring timely and effective delivery.
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Mentored and evaluated four creative team members through regular one-on-one sessions.
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Managed vendor partnerships and physical production for program launches and events.
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Partnered with marketing to align creative assets with measurable lead generation and campaign performance.
Graphic Designer
August 2018 - January 2022
Evidence In Motion
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Led a team of designers in developing cohesive, modern creative across four EIM brands.
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Helped shape the future of creative strategy and processes for university partnership marketing.
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Collaborated with universities and external partners to launch new physical therapy programs and campaigns.
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Managed vendor relationships, print production, and creative material fulfillment.
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Directed creative strategy and execution for eight national industry conferences.
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Designed and produced 36+ journal ads featured in top physical therapy publications.
Marketing Intern
Summer 2017
Sidley Austin, LLP
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Gained invaluable knowledge from area experts at a leading brand in their field. I worked alongside marketing associates to plan and execute the art for editorial magazines. This included but is not limited to the following; full page ad design, data organization and photography selection.
Marketing Intern
August 2015 - May 2016
Southern Illinois University
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Created, planned and executed over 20 student led events with local business professionals for the growth of business students.
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Created opportunity through events for over 800 young professionals in the community.